Fynn & Folk
Fynn & Folk is a handcrafted babywear brand focused on comfort, sustainability, and storytelling. With plans to enter international markets, they sought a unique visual identity that captured their whimsical charm and quality materials
Scope
Visual Identity
Date
Dec 20, 2024
Client
Fynn & Folk Babywear
We illustrated a soft, friendly wordmark paired with textile-inspired patterns and a warm, muted color scheme. The new identity gave Fynn & Folk a playful, yet trustworthy presence that resonated deeply with their audience—especially on social media and packaging
